Pulp Riot Semi Permanent Professional Direct Hair Color

Pulp Riot's bold semi-permanent color is long lasting, intensely vivid, and fades on tone.

• 40+ intermixable shades for endless color options

• Highly pigmented designed to provide intense vibrancy

• Long lasting results with fade out you can embrace

• Smooth viscosity for ease of application

• Conditioner based proprietary blend allows for an easy blend & less product to fully saturate the hair

• Helps to close the cuticle, smooth hair & add shine 

• Clear can be used to dilute colors to make them lighter or pastel and Noir (black) can be added to other colors to make them darker

• Neon shades glow in black/UV lighting 

• Vegan formula *

• Contains quinoa 

• Free of gluten, ammonia, parabens, PPD and MEA

• Low acidic pH of 4

How To

• Apply to clean dry hair; directly from the tube. Do not mix with developer or process with heat
• Apply to 1/2 in sections for full saturation
• Process for 25-40 minutes
• Rinse with cool water (no shampoo)
• Conditioning is optional